Media & Advertising

What parents should know to protect their kids on social media

FILE – A child holds an iPhone at an Apple store on Sept. 25, 2015 in Chicago. Parents — and even some teens themselves — are growing increasingly concerned about the effects of social media use on young people. (AP Photo/Kiichiro Sato, File)

At what age should kids be on social media? Should they be on it at all? If they aren’t, will they be social pariahs? Should parents monitor their conversations? Do parental controls work?

Navigating social media as a parent — not to mention a child — is not easy. Using social media platforms is still the default for most American teenagers, with the Pew Research Center reporting that 58% of teens are daily users of TikTok, including 17% who describe their TikTok use as almost constant. About half of teens use Snapchat and Instagram daily, with near-constant use at 14% and 8% for each, respectively.

But parents — and even some teens themselves — are growing increasingly concerned about the effects of social media use on young people. Lawmakers have taken notice and have held multiple congressional hearings on child online safety. But even with apparent bipartisan unity, making laws and regulating companies takes time. So far, no regulation has passed.

What are parents — and teens — supposed to do in the meantime? Here are some tips on staying safe, communicating and setting limits on social media — for kids as well as their parents.

Is 13 the magic age for social media?

There’s already, technically, a rule that prohibits kids under 13 from using platforms that advertise to them without parental consent: The Children’s Online Privacy Protection Act that went into effect in 2000, before today’s teenagers were even born.

The goal was to protect kids’ online privacy by requiring websites and online services to disclose clear privacy policies and get parents’ consent before gathering personal information on their kids, among other things. To comply, social media companies have generally banned kids under 13 from signing up for their services.

But times have changed, and online privacy is no longer the only concern when it comes to kids being online. There’s bullying, harassment, the risk of developing eating disorders, suicidal thoughts or worse.

For years, there has been a push among parents, educators and tech experts to wait to give children phones — and access to social media — until they are older, such as the “Wait Until 8th” pledge that has parents sign a pledge not to give their kids a smartphone until the 8th grade, or about age 13 or 14. Some wait even later, like 16 or 17.

But neither social media companies nor the government have done anything concrete to increase the age limit.

If the law won’t ban kids, should parents?

“There is not necessarily a magical age,” said Christine Elgersma, a social media expert at the nonprofit Common Sense Media. But, she added, “13 is probably not the best age for kids to get on social media.”


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