ONE Asia Awards to be included in the 2025 Campaign Brief Asia Creative Rankings – Campaign Brief Asia

The ONE Asia Awards 2024, which has grown in stature and prestige in the APAC region since evolving out of the previous One Show Greater China Awards, is to be included in next year’s 2025 Campaign Brief Asia Creative Rankings.

This is the first time an award show has been added to the Campaign Brief Asia Creative Rankings since AdStars (now MadStars) was added in 2009.

ONE Asia Awards now joins APAC regional shows – AdFest, AWARD Awards, Spikes Asia, MadStars and Campaign Brief’s The Work – in the Creative Rankings. International shows that count are D&AD, Cannes Lions, London International Awards, New York Festivals, Clio and One Show.

The Creative Rankings were introduced to Asia 29 years ago in 1995 and every year has tabulated the results of the most important international and Regional advertising award shows. The most recent 2023 Campaign Brief Asia Creative Rankings ranked the award-winning performance of the 197 ad agencies and 2,079 individual creatives that won awards at the award shows that are included in our Rankings.

The Best of Show, Gold, Silver and Bronze award winners from ONE Asia Awards 2024 will be included in the 2025 Campaign Brief Asia Creative Rankings.

Since its inception, the ONE Asia Awards has been dedicated to elevating and recognizing the innovative work that defines the APAC creative industry. ONE Asia honors the diversity and unique perspectives of the APAC culture, showcasing love and respect for the region. The competition has grown significantly, drawing entries from the top agencies in Asia. The call for entries to the 2024 competition is out and full entry details can be found here.

Kevin Swanepoel, CEO of The One Club for Creativity, said: “The inclusion of the ONE Asia Awards in the Campaign Brief Asia Creative Rankings is a significant milestone. It underscores our commitment to celebrating and recognizing the incredible talent and creativity within the Asia-Pacific region. Being part of the Campaign Brief Asia Creative Rankings not only validates the hard work and ingenuity of our participants but also inspires us to continue our mission of elevating creative excellence. We are grateful for this opportunity and look forward to showcasing more groundbreaking work in the years to come.”

For full details on the Creative Rankings, download the full Creative Rankings from 2023 here.